I know several small traders – they are dotted around the countryside and tend to congregate at events and the showground for the annual country do. They also help to keep the cereal packets going down as the participants need to have strength and vitality to continue the sales pitch and fetching of new stock from the vans. One sure fire way of attracting new business enquiries is to advertise in your local tradesmans’ magazine – just like they all do. The coloured mag is a tad fussy in places but it really does highlight all the different suppliers and stores who are interested enough to advertise. There are adverts in their for tax and other accountants – and then in a kind of sequence, all the other trades you could possibly need. Your company needs to be among st these local heroes, that’s for sure.